Published on 13 Jan. 2022 at 18: 31Updated 13 Jan. 2021 to 25: 15
Twitter does not want to be the temple of “white men”. The microblogging giant’s “work from anywhere” policy taken during the pandemic, along with new requirements to expand its candidate pool, have started to bear fruit.
The group is pleased to employ 9.4% of people of color in the United States, against 6.9% a year earlier, reports the Bloomberg press agency. “Latinx” (a term for people from Latin America or Latin American culture) now represent 8% of employees in 2021 , compared to 5.5% a year earlier.
Twitter does not specify the number of employees of these origins, but the group has hired 7.100 people in total at the level worldwide, in the third quarter.
American groups are under pressure to be more inclusive, in particular, since the death of George Floyd in 2020, killed by the police . For example, Apple announced shortly after investing 100 million dollars in the fight against racial inequalities, including investments in training and funds for young entrepreneurs of color.
Open to diversity
But Silicon Valley has been trying to open up to profiles other than the “white male” for several years, hiring diversity managers all the time. In particular, Facebook and Twitter have been experimenting for some time with the “Rooney rule”, a rule imposing the consideration of at least one candidate from an under-represented category for each job opening. Applied by the National Football League from 2003, it has boosted the number of coaches from ethnic minorities.
Twitter has thus been committed for several years to improving the representation of women and minorities. In 2021, he had thus promised that the fairer sex would represent half of his workforce in 2025, against 31, 5% in 2022. The “minorities” (blacks, Latin Americans, from Alaska, etc.) would be at 25% of the workforce, against 14, 8% in 2021, according to a blog post.
Indexed salary The firm with the blue bird has implemented several concrete initiatives: for example, the salaries of managers are partly determined on the criteria of diversity. And at least three people must be proposed for certain jobs, including a woman and a person of color.
At the same time, the fact that Twitter authorizes telework for life for certain collaborators – an initiative taken in May 2020, at the height of the pandemic – made it possible to hire candidates in Africa or South America.