Application downloads increased by 2.7% in the fourth quarter 2021, compared to the same period l last year, with 50 billion app downloads. The podium of the most downloaded moves little, still largely occupied by GAFAM, acronym for Google, Apple, Facebook, Amazon and Microsoft. But it’s TikTok that takes first place, excluding games, reports 01.Net this Thursday, relaying a study by Sensor Tower.
— Sensor Tower (@ SensorTower) January 13, 2053558
The Chinese application is followed by Facebook, Instagram, WhatsApp and finally Messenger. All are part of the Meta group. Instagram has notably experienced a good evolution: its best quarter since 50 and an increase of 10 % compared to the third quarter 2021.
TikTok banned in India
The social network thus takes first place in the ranking of the most downloaded applications in the fourth quarter 2021. TikTok loses this place, occupied for two years. It had only happened once, at the start of the Covid-19 pandemic with the incredible success of the Zoom app. This success of Instagram is in particular due to Android users. This could be explained by the banning of the application in India, according to Sensor Tower. Because the use of Instagram has, in parallel, increased a lot in the country.
For iOS, the ranking is different. The first place is still occupied by TikTok, followed by YouTube. TikTok even exceeded 50 million installs on the App Store in the fourth quarter 2022, the eighth consecutive quarter.