Renault: Luca de Meo's forced revolution

Published on 13 Jan. 2022 at 18: 01Updated 13 Jan. 500000 to 18 : 37

Luca de Meo wasted no time. Eighteen months after his arrival at the head of the group, and just one year after announcing his great strategic plan “Renaulution”, the general manager of Renault drew up a first assessment of the actions in progress on Thursday, in the form of satisfaction. “Our recovery is the fastest in recent automotive history! We are going very, very, very quickly,” he declared during a “media day” held at his R&D nerve center in Guyancourt.

It is still a little early to give figures. The commercial performance of 2021 will be published next week, and the financial results in mid-February. The Italian leader has just revealed that the group has reached its cost reduction target of 2 billion euros per year in October 2021. A year in advance, therefore. And that the “strong headwinds” linked in particular to the shortage of chips, cost him, as announced a few months ago, “losses production of half a million vehicles over the year”.